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It's been a decade since we saw this brand name on our food...but it's set to make a triumphant return!
Remember the days before we did our food shopping online?
Well amongst all the supermarket giants we shop at today once stood Safeway.
Safeway store in East Ham, London circa 1960 | Picture: Getty
Their supermarkets stood proudly on high streets and street corners across the land until the chain was purchased in 2004 by now food giant, Morrison's.
Soon after, Morrison's rebranded all the Safeway stores to their own name and eventually they disappeared completely.
However, Morrison's have just revealed they'll be bringing the brand back to life!
Safeway store in 2003 | Picture: Getty
But not as we know it...
Rather than creating Safeway shops again, the brand will be revived instead as a range of products to be sold in other stores.
The products won't be found in Morrison's but instead in independent convenience stores nationwide and will be available on shelves from early next year.
Remember this retro packaging? | Photo: Getty