Christmas is coming...
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1. Christmas at Selfridges...in August
Selfridges employee Lynda Monks adjusts the trees in the Christmas Shop which opened today in Selfridges on Oxford Street.
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2. Christmas at Selfridges...in August
A Christmas tree in the Christmas Shop which opened today in Selfridges on Oxford Street, central London.
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3. Christmas at Selfridges...in August
Help For Heroes Christmas decorations in the Christmas Shop which opened today in Selfridges on Oxford Street
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4. Christmas at Selfridges...in August
A Help For Heroes Christmas decoration in the Christmas Shop which opened today in Selfridges on Oxford Street
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5. Christmas at Selfridges...in August
Selfridges employee Lynda Monks adjusts a bauble on a Christmas tree in the Christmas Shop which opened today in Selfridges on Oxford Street.
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6. Christmas at Selfridges...in August
A shopper in the Christmas Shop which opened today in Selfridges on Oxford Street, central London.
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7. Christmas is coming...
An employee hangs a decoration on a tree in the Christmas shop at Selfridges department store on August 2, 2010 in London, England. Selfridges launched its Christmas shop today, 145 days ahead of Christmas Day.
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8. Christmas is coming...
The department store expects to see strong sales in the first week of trade last year selling over 1000 baubles in their first week of trade after opening on August 8th. Foreign tourists are thought to be those most likely to take advantage of the early opportunity to take back Christmas gifts.
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9. Christmas is coming...
Sisters Mary, 5 (R) and Eileen Fedarb , 11 (L) of Wormley in Hertfordshire look at decorations in the Christmas shop at Selfridges department store on August 2, 2010 in London.