'Deadly Mates' campaign starts in North Wales

All 62 McDonalds restaurants across Wales have joined the 'Deadly Mates' Campaign

After 20 young people aged between 17 and 24 were killed on Wales' roads last year, McDonald's are helping to raise awareness of the dangers of reckless driving, and more importantly, urging passengers to speak out if the driver is being dangerous.

The 'Deadly Mates' 2012 campaign was launched this week at the McDonald's in Llandudno Junction.  Franchisee Phil Lowndes said: "We serve many young drivers and passengers at our driver-thrus and want to encourage more responsibility to help them safe." 

Angela Smith's son Kyle was killed seven years ago when the car he was travelling in crashed off the road.

Angela Smith