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The number of unplanned teenage pregnancies in Plymouth have almost halved since records began in 1998, and fallen to an all time low according to latest figures published this week
The under 18 conception rate has dropped again for the seventh year in a row, to the lowest rate since the baseline for teenage pregnancies was first set 17 years ago.
The rate has fallen from 54.7 per 1,000 population in 1998 to 28.9 per 1,000 in 2013, a drop of 47.2 per cent.
Council and health chiefs tasked with reducing the city's teenage pregnancy rates put the continued reduction down to better sex education for young people, more convenient and tailored services in the community and higher aspirations of young girls.
Councillor Sue McDonald, Cabinet Member for Children, Young People and Public Health for Plymouth City Council, said: "It is really positive to see a continuing drop in the teenage pregnancy rate.
"It is important that we use early intervention and prevention to make sure young people look after their bodies and health."
Key local services which aim to prevent teenage pregnancy include Community Contraception and Sexual Health Service (CCASH)4U+ Service (Plymouth Community Healthcare).
This service provides contraception, accurate information, reversible long acting contraception and emergency hormonal contraception.
The service also offers pregnancy testing, chlamydia screening and information about terminations.
The aim is to reduce number of under 18 conceptions and reduce risk taking behaviour among young people.