Loose Women and This Morning cancelled AGAIN today... here's why the ITV shows have been pulled off air

9 October 2019, 10:36 | Updated: 9 October 2019, 10:41

Both shows have been pulled off air
Both shows have been pulled off air. Picture: ITV
Mared Parry

By Mared Parry

This is the fourth time the shows have been cancelled in the space of two weeks.

This Morning and Loose Women isn't on AGAIN today and viewers are irritated as this is the sixth time it's been cancelled in the space of a few weeks.

We've missed Phil and Holly as well as Ruth Langsford and Eamonn Holmes, as well as the double dose of This Morning and Loose Women not being on - and it's all down to the Rugby World Cup.

READ MORE: Here's why This Morning and Loose Women wasn't on last week

Phil and Holly won't be on our screens today
Phil and Holly won't be on our screens today. Picture: ITV

The cancellations were due to ITV airing different rugby games, which have been taking place the same time as the popular daytime shows are on.

This is because the World Cup is in Japan this year so the time difference means the games are often aired very early in GMT.

Holly and Phil aren't on once more today, and the Loose Women are having a day off too, but both shows will return as normal tomorrow.

Fans aren't happy though, as many would prefer to see their chat shows and not sports games.

One fumed: "I can't believe that @thismorning is cancelled this due to the world Rugby World and @loosewomen"

The Loose Women will be having a day off too
The Loose Women will be having a day off too. Picture: ITV

Another added: "All the #thismorning tweets about it being cancelled today, hate to break it that its gonna happen for the next few weeks....."

With the games running from now until November, it's looking likely that a few more episodes of the shows won't be on.

Wales are taking on Fiji at 10:45am on October 9th, but there are many more games to come.

Ireland will take on Samoa at 11:45am on October 12th as well as Scotland vs Japan at 11:45am on October 13th.