WATCH Coldplay Capture The Magic Of Willy Wonka With Spine-Tingling 'Imagination' Cover

Coldplay pay tribute to Gene Wilder with 'Pure Imagination' cover


Chris Martin led the band's tribute to the late actor Gene Wilder...

Every child who grew up watching Gene Wilder's portrayal of the eccentric yet alluring Willy Wonka, in 1971 classic 'Charlie and The Chocolate Factory', will remember 'Imagination' as one of the stand-out tracks from the film.

Now, Coldplay have lead a touching tribute in memory of the star's iconic role, following news that the actor had passed away aged 83 on Monday night after a three-year battle with Alzheimers disease.

Read more: James Corden Has The Sweetest Story About Gene Wilder 

Taking a few minutes out of their set during their gig in Denver, frontman Chris Martin led the crowd in a rendition of 'Imagination' to round off the band's classic hit 'The Scientist'. 

The moment might have only been brief, but it didn't fall on deaf ears as the clip swiftly went viral with over 10,000 likes on Twitter and 5,800 retweets.  

Gene Wilder passed away at his home in Stamford, Connecticut, on Monday, surrounded by his family.

The two-time Oscar-winning actor, who was also famous for his roles in 'Young Frankenstein' and 'Blazing Saddles', reportedly ate had his favourite meal - a chicken dinner - before he slipped away to the sound of 'Over The Rainbow'.

Read more: Chris Martin Takes On James Corden's Carpool Karaoke 

His nephew, Jordan Walker-Pearlman said he "passed holding our hands with the same tenderness and love he exhibited as long as I can remember".

He added: "As our hands clutched and he performed one last breath, the music speaker, which was set to random, began to blare out one of his favorites: Ella Fitzgerald. She was singing Somewhere Over the Rainbow as he was taken away."

You'll always be remembered Gene!