Bath 4 year old star of M&S ad campaign

Marks and Spencers say it will make history this week by becoming the first major high street brand to run a TV advert featuring a disabled model from Bath.

4 year old Seb White has Down's Syndrome he's making his television debut after appearing in the chain's Christmas catalogue. 

Seb was first spotted when his mum posted a picture on the M&S Facebook page - to highlight the lack of disabled children in advertising.

The advert campaigns start running from Wednesday 7th November 2012.

Caroline White from Bath said:

'Seb's seen a preview of the advert and he loved it, he just wanted to see it over and over again. So he definitely is feeling special but I don't think he appreciates that he is going to be on TV and it is one of the biggest retailers in the UK but he has definitely picked up that something is going on.'

Caroline White speaks to Heart about her son and M&S

You can find more information about Seb on this Facebook group. www.facebook.com/groups/Shiftingattitudes/

Recently Played Tracks

On TV: Have To Love Them! 60 Guilty...

12am - 1am

Watch heart TV

  • Take That Relight My Fire

    00:32

    iTunes

  • Pointer Sisters Jump (For My Love)

    00:28

    iTunes

  • Huey Lewis & The News The Power of Love

    00:24

    iTunes

  • Spice Girls Wannabe

    00:18

    iTunes

game of thrones stills What to Watch

Discover more about Game of Thrones Series 4 on Sky Atlantic, get the lowdown on this season's unmissable TV, and win Sky free for a year.

Become a heart VIP

Bingo

heart Bingo Heart Bingo

200% Cash match. Deposit £10 and get £30 to play!

Local

Spring Weather Weather

Find your local four day weather report here.

Listening To Radio Win With Heart

Make Heart the soundtrack to your day and you could be a winner with great prizes up for grabs throughout the day.

Advertise Advertising in Bath

Get some great ideas on how to advertise your business on radio, online and on mobile.