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20 January 2012, 15:55 | Updated: 22 January 2012, 10:29
The Culture Secretary Jeremy Hunt has been in Norwich today to talk about how Suffolk and Norfolk can benefit from the Olympic games this summer.
The Secretary of State for Culture, Olympics, Media and Sport has been carrying out a nationwide tour to get businesses and people across the country involved in London 2012.
He spoke to more than 200 hoteliers, businesses and tourism bodies from across the East of England at the OPEN in Norwich to talk about how the tourism industry here can benefit.
Mr Hunt added that the region would feature in major international and national marketing campaigns to promote Uk tourism in 2012, and urged local firms to sign up to a new 20.12 per cent discount scheme.
During his visit he also exclusively revealed to Heart that anyone who missed out on any Olympics tickets last year will get priority when the final batch are sold in April. He told us "We've made a commitment that we want to try and get tickets to 2/3 of the people who originally applied for tickets and so we are going to give people who have been unsuccessful so far but originally applied priority. That seems a fair thing to do."
Jeremy Hunt on the Olympics in the East