Justin Bieber new face of Proactiv

Bieber is the new face of anti-spot cream

Justin Bieber has signed up to advertise anti-acne brand Proactiv, following in the footsteps of Katy Perry and Avril Lavigne.

The 16 year old singing sensation will be advertising the anti-spot products despite not being spotty himself.

Bieber has said that he uses Proactiv as prevention and that he wouldn't feel confident on stage if he had an acne break-out.

The Canadian teenager's career has been going from strength to strength and he will be releasing an autobiography in the autumn.