Vegan launches 2021: All the exciting new products arriving this year

31 March 2021, 11:48 | Updated: 16 November 2021, 12:52

The best new vegan products 2021
The best new vegan products 2021. Picture: Getty/Mercer Amsterdam/Lady Showbiz/Tofuture/Wild/Hotel Chocolat/Bio&Me

Are you ready to go animal-free? From make-up, to food, to clothes, here's the best new vegan products on the market.

Over lockdown, the demand for vegan products seems to have soared, with supermarket chains reporting an increase in the sale of plant-based products.

So, if you’re looking at reducing your meat intake and buying more sustainable fashion and beauty products, we have a list of all the exciting new vegan products this year.

Vegan food and drink launches 2021

Bio&Me Granola

Bio&Me Granola
Bio&Me Granola. Picture: Bio&Me

Bio&Me's new granola features 15 plant based ingredients that help maintain a healthy, happy gut.

What’s more, it tastes delicious, with a soft, biscuity crunch, making it the perfect breakfast bowl or afternoon snack.

Buy now: £3.70 from Sainsbury’s

Grubby delivery

Grubby is the UK's first plant-based meal delivery service
Grubby is the UK's first plant-based meal delivery service. Picture: Grubby

Why not try the UK’s first 100% plant-based recipe box subscription service who are on a mission to make plant-based cooking even easier.

Grubby delivers delicious meals nationwide (excluding Northern Ireland and islands), with all London meals delivered via bicycle in partnership with PedalMe.

Championing British produce and suppliers, they have over 50 delicious recipes to choose from including a spiced cauliflower Tagine and miso mushrooms with wedges.

In the box, you can expect fresh, pre-measured ingredients, as well as recipe cards including cooking times and nutritional information, as well as QR codes to Spotify playlists to listen to whilst prepping.

Buy now: From £26 (£6.50 per meal) for two recipes from Grubby 

Cocos Organic coconut yoghurt

Cocos Organic coconut yoghurt
Cocos Organic coconut yoghurt. Picture: Cocos Organic

Cocos Organic’s yoghurt alternatives are organic, all-natural and free from dairy, lactose, gluten and soya.

The brand makes the purest coconut milk yoghurt in the UK, with each pot containing 98% pure organic coconut milk: the highest coconut content available on the market.

They are available in delicious new flavours such as Natural and Strawberry, as well as Vanilla, Mango and Passionfruit and Mixed Berry.

Buy now: £4.99 from Ocado for 400g

Moving Mountains Meatballs

Moving Mountains meatballs
Moving Mountains meatballs. Picture: Moving Mountains

For the perfect winter meal, the Moving Mountains Meatballs are made from natural plant-based ingredients and seasoned with 'herby goodness'.

You can use them to make your favourite pasta dish, stew, chilli, tray bake or even as a tasty snack on their own.

Buy now: £4.00 from Ocado

Tastily food subscription

Tastily vegan chicken and squash tagine
Tastily vegan chicken and squash tagine. Picture: Tastily

Tastily is a fresh, pre-made subscription service that works with chefs who create meals packed with flavour for you to enjoy any day of the week.

The plant based options include a delicious vegan chicken and squash tagine, middle-eastern cauliflower with a harissa salad & mint salsa and a brand new pumpkin curry in collaboration with Indian-inspired food brand, Atcha. The dish has been released in time for Diwali 2021.

Order now: Starting at £32 from Tastily with customers able to order four to fourteen meals a week

Mon Dessert's at home kit

Tarte au Citron kit by Mon Dessert
Tarte au Citron kit by Mon Dessert. Picture: Mon Dessert

Mon Dessert has now released their Tarte au Citron kit (Lemon Tart) which is entirely plant-based and gluten free.

Arriving with fresh lemons, dates and all the ingredients necessarily to make the prefect base, Mon Dessert weigh out all the delicious ingredients for you.

Order now: £19.95 from Mon Dessert or as part of a monthly subscription.

THIS pigs in blankets

THIS pigs in blankets
THIS pigs in blankets. Picture: This

Pigs in blankets don't just have to be saved for Christmas, and these This Isn't Pork plant-based mini sausages are the perfect accompaniment to any winter dinner.

Made from pea protein and mushroom, these delicious treats are wrapped in plant-based bacon-style rashers and taste amazing.

Buy now: £4.50 from Tesco and Waitrose

Nut Blend spread

Nut Blend is available online
Nut Blend is available online. Picture: Nut Blend

Nut blend's array of butters blend complementary ingredients including Cacao, Cashew & Almond, Maca, Pecan & Almond and Coconut, Macadamia & Almond.

There is also a Cinnamon, Hazelnut & Almond Butter which is made with Sri Lankan ‘true’ cinnamon, rich-roasted hazelnuts, smooth almonds and a pinch of cacao.

You can spread it on toast, pour it over oats, or eat it right out of the jar.

Order now: £5.99 for a 200g jar at Nut Blend

Melting Sheese bake

Sheese melting bake
Sheese melting bake. Picture: Sheese

The ultimate winter warmer, this melting Sheesy Bake with Spring Onion & Garlic has a punchy, smoky aroma. 

All you have to do is put in the oven and enjoy as a light lunch or starter with crusty bread, as a sharing dip with crudites and crackers or as a snack for any time of day.

Buy now: £3.75 from Sainsbury’s

Nush Mango & Passionfruit Yoghurt

Nush Mango & Passionfruit Yoghurt
Nush Mango & Passionfruit Yoghurt. Picture: Nush

Nush has released a new Mango & Passionfruit flavour of their light and creamy almond milk yoghurt.

It is all-natural and made of whole ingredients and is free from gluten and soya.

Nush has also released Chocolate Fudge Pots which are made with specially crafted coconut caramel to create a delicious chocolate dessert.

Buy now: £2.99 from Ocado

THIS festive panini by Caffé Nero

Caffé Nero panini
Caffé Nero panini. Picture: Caffé Nero

Caffé Nero has teamed up with plant-based favourite THIS to launch the ultimate festive panini.

The delicious Vegan Festive Feast Panini includes THIS plant-based meat, festive stuffing, juicy cranberry and port sauce and fresh spinach leaves.

Buy now: £4.60 from Caffé Nero

itsu Seaweed Thins

itsu seaweed thins
itsu seaweed thins. Picture: itsu

itsu has just launched their seaweed thins in a spicy new sriracha flavour.

Packed full of nutrients, toasted and full of flavour, the seaweed thins are high in iodine, vitamin B12 and are suitable for vegan.

Buy now: £12 for a case of 18 from Amazon and launching in Waitrose August 26 for £1

LoveRaw's Salted Caramel Wafer Bar

LoveRaw's new Salted Caramel Wafer Bar
LoveRaw's new Salted Caramel Wafer Bar. Picture: Love Raw

The Salted Caramel Cre&m Wafer Bar edition has joined LoveRaw’s delicious M:lk Choc and White Choc Cre&m Wafer Bars.

Every pack contains two crisp wafers, generously filled with a salted caramel cre&m filling that is covered in a vegan caramel coating.

Buy: £1.69 from Holland & Barrett, Amazon and LoveRaw

Aldi’s Vegan Hot Dogs

Aldi has a whole range of new vegan BBQ products launching this summer, including Veggie-babs, No-Chicken Roatings Joints, Meatless Burgers and our favourite, the Vegan Hot Dogs.

Buy from May 2: £1.49 Pack of 12 from Aldi

Grated Mozzarella Style Sheese

Grated Mozzarella Style Sheese
Grated Mozzarella Style Sheese. Picture: Sheese

Foreign holidays might be off the cards for now, but you can transport yourself to Italy with Sheese’s Mozzarella style cheese.

Perfect for your favourite pizza or pasta dish, it has a mild creamy taste.

Buy now: £2.50 from Waitrose and Sainsbury’s

Hello Spring Vegan Afternoon Tea for Two with Piglet's Pantry

Hello Spring Vegan Afternoon Tea for Two with Piglet's Pantry
Hello Spring Vegan Afternoon Tea for Two with Piglet's Pantry. Picture: Buyagift

If you’re in need of a sweet treat but can’t make it to your favourite restaurant right now, you can bring these delicious vegan nibbles to your door.

Created by Piglet’s Pantry, their Afternoon Tea includes fluffy scones with whipped vegan butter and strawberry jam, a selection of sweet treats and spring vegetable savouries.

Buy now: £40 from Buyagift

Moving Mountains 'Fish' Fillet

Moving Mountains fish fillets
Moving Mountains fish fillets. Picture: Moving Mountains

Moving Mountains have launched their brand-new plant-based Fish Fillet which has a succulent, flaky texture and is coated in golden, crunchy panko breadcrumbs.

It is 100% free of microplastics and mercury and has 10g of protein and 4.5g of fibre per 100g, while you can also get your hands on the hugely popular vegan fish fingers as well.

Buy now: £3.99 from Ocado

Cauldron Greek-Style Cubes in Mediterranean Herbs

Cauldron Greek-Style Cubes in Mediterranean Herbs
Cauldron Greek-Style Cubes in Mediterranean Herbs. Picture: Cauldron

These cubes will give the added flavour to your summer dishes and are infused with the delicious flavours of basil and oregano.

Made from organic and sustainable soya beans, as well as coming in 100% recyclable packaging, the new Greek-Style cubes are also environmentally friendly.

Buy from April 14: £2.50 from Waitrose

Tofu Press from Tofuture

Tofu Press from Tofuture
Tofu Press from Tofuture. Picture: Tofuture

This tofu press transforms the taste and texture of tofu by removing the excess water.

Instead of spending hours pressing tofu with heavy tins and books, this clever contraption squeezed the water out of tofu prior to cooking, making it perfect healthy roasting, grilling and baking.

Buy now: £23.99 from Lakeland, Amazon and Tofuture

Krispy Kreme Vegan Doughnut

Krispy Kreme Vegan Doughnut
Krispy Kreme Vegan Doughnut. Picture: Krispy Kreme

Inspired by the iconic Original Glazed launched in 1937 - the new Original Glazed Vegan doughnut tastes just as good.

It also has the same light and fluffy texture as the original and is available to order now.

Buy now: Visit their website for more information

The Brook Delivery Meal Kits

The Brook Delivery Meal Kits
The Brook Delivery Meal Kits. Picture: The Brook

The Brook have launched their plant based meal delivery kits, delivering restaurant quality food direct to your door.

Try from their range of delicious dishes including Seafood cakes, Mac and Cheese and Coconut Dhal.

Buy now: For more information visit The Brook's website

Vegan Pizza Express

Vegan Pizza Express has just opened in London
Vegan Pizza Express has just opened in London. Picture: Pizza Express

Legendary pizza chain Pizza Express has opened an all-vegan pop-up in London.

Vegan Pizza Express is located in Aldwych on The Strand, and features vegan versions of beloved pizzas like American Hot, Diavlo and Forza.

fiid's vegan lunch bowls

fiid's Aromatic Lentil & Sweet Potato Curry
fiid's Aromatic Lentil & Sweet Potato Curry. Picture: fiid

This range of delicious, vegan lunch bowls combine vegetables, legumes and spices, to create plant-based meals which are ready in just two minutes.

These include Aromatic Lentil & Sweet Potato Curry, Rich Sundried Tomato & Lentil, Smoky Black Bean Chilli and Hearty Moroccan Chickpea Tagin.

Buy now: Find out more about fiid's subscription service

Borough Broth Company

Miso by Borough Broth Company
Miso by Borough Broth Company. Picture: Borough Broth Company

Borough Broth Company create hour slow cooked, organic, broths with no additives.

Their Organic Apple, Miso and Seaweed Broth is made with British organic seaweed, organic brown rice miso and organic apples.

Buy now: £27.00 for 5 from Borough Broth's website

Kallo stock pastes

Kallø stock paste
Kallø stock paste. Picture: Kallø

These new stock pastes are perfect for vegan soups, stews and curries.

A more sustainable way to add stock, each tube contains 6 servings in a recyclable tube and you can choose from two flavours; Vegetable & Mixed Herb Garlic & Mixed Herbs.

Buy: £2.50 from Sainsbury’s

Better Nature BBQ treats

Better Nature has released a new range of vegan products
Better Nature has released a new range of vegan products. Picture: Better Nature

Better Nature has released a new range of tasty meat-free products.

These include Southern-Style BBQ Ribz, Sweet & Smoky Rashers, Traditional & Tender Roast Bites and Shawarma-spiced Kebab Strips.

They are all carbon and plastic negative, making it their most sustainable range yet.

Buy now: From £2.49 at, Amazon and The Vegan Kind Supermarket

Karma Bites popped lotus seeds

Karma Bites popped lotus seeds
Karma Bites popped lotus seeds. Picture: Karma Bites

These popped lotus seeds are available in amazing flavours including Peri-Peri, Wasabi, Coconut & Vanilla, Himalayan Pink Salt and Caramel.

The products are all natural, vegan and gluten free.

Buy now: £1.59 from Karma Bites, Ocado, Whole Foods Market and Planet Organic.

Mude drinks

Mude have created a range of functional drinks
Mude have created a range of functional drinks. Picture: Mude

Made from all-natural plant based ingredients, the Mude range has five functional drinks including Sleep, Work and Chill.

Buy now: £30 for 12 from The Naked Collective

Hotel Chocolat’s Vegan selection

Hotel Chocolat’s Vegan selection
Hotel Chocolat’s Vegan selection. Picture: Hotel Chocolat

Hotel Chocolat has the ultimate vegan selection to make your mouth water this year.

Their Vegan Sleekster has a delicious selection of 33 chocolates with pralines, truffles, caramels and batons.

Their 45% Nutmilk Chocolate Batons are finely milled hazelnuts, while their classic hot chocolate is not too bitter and not too sweet.

Buy now: Prices from £7 from Hotel Chocolat

Soupologie 'Foodologie' Meal Pots

Soupologie 'Foodologie' Meal Pots
Soupologie 'Foodologie' Meal Pots. Picture: Soupologie

The family behind British soup brand Soupologiehave just launched their first range of 'Foodologie' vegan meal pots.

There are five tasty flavours including a Bountiful Burrito Bowl and a Super-Charged Chilli Verde.

Buy now: £2.40 from Tesco

ta. gift box

ta.'s unique gifting service
ta.'s unique gifting service. Picture: ta

You can create your own handpicked gift box from ta. which is perfect accompaniment for picnics and garden parties this summer.

The ‘let’s get fizzical' box contains Dalston's grapefruit and rhubarb Hard Seltzer drinks, paired with Noisy Chickpeas snacks and Candy Kitten Palm Oil free Vegan sweets.

There are also plenty of other options including soft drinks and cocktails.

Buy now: from £9.99 - £14.48 from ta.

Violife BBQ Box

Violife have launched a vegan BBQ box
Violife have launched a vegan BBQ box. Picture: Violife

Violife are renowned for their incredible range of vegan cheeses, which taste amazing, melt, and are dead-ringers for the real thing.

They have just launched a new BBQ box in time for summer, which comes complete with their BBQ slices, Greek White, and Mediterranean Style Block.

The box costs £6 and is available to buy at Sainsbury's.

Visit their website for more information.

Vegan Maryland Cookies

Vegan Maryland Cookies
Vegan Maryland Cookies. Picture: Burton’s Biscuit Co

Vegan chocolate chip cookies are a pretty tricky find for vegans, but Maryland have finally answered our prayers.

The company have launched a vegan version on their delicious cookies, and they are just as delicious as the original.

The cookies cost 65p a pack, and are available to buy in Home Bargains.

UK's first meat-free nuggets-only restaurant

The meat-free nugget pop-up sells a range of vegan nuggets
The meat-free nugget pop-up sells a range of vegan nuggets. Picture: Quorn

If you live near London, you'll be delighted to know that an incredible pop-up serving exclusively meat-free nuggets has opened.

‘SmugNuggs’ takeaway features a range of Quorn vegan nuggets, and the menu includes a nugget sandwich, a nugget kebab, a nugget sharing bucket.

The pop-up is open until Saturday September 25, and is located at 19 Kentish Town Road, Camden, London, NW1 8NH.

New tofu products from Cauldron

Cauldron have launched two new tofu products
Cauldron have launched two new tofu products. Picture: Cauldron

Cauldron make a huge range of delicious tofu products, and they've now added two more to their ever-growing collection - Organic Quick & Tasty Tofu and Organic Tofu Mince.

The Organic Quick & Tasty Tofu aims to make eating vegan easier, as the product comes pre-pressed - meaning all you have to do is drain and cook.

The Organic Tofu Mince is a tofu-based vegan mince that's just perfect for plant-based bolognese and chilli.

Quorn 'fakeaway' range

Quorn have launched a 'fakeaway' range
Quorn have launched a 'fakeaway' range. Picture: Quorn

As the cold weather sets in, so do our takeaway cravings - but we all know how pricey these weekly treats can be.

Luckily for us, Quorn have come to our rescue with their incredible Saturday Night Fakeaway range.

The range includes three vegan versions of takeaway favourites - burgers, wings and strips.

These are encased in Quorn’s signature crunchy coating, and made from the brand's unique super-protein, mycoprotein.

The full wings and strips takeaway range will land on Tesco shelves alongside the Crunchy Fillet Burger from Monday 1st November 2021 and cost £3.00 per pack.

Vegan MilkyWay Magic Stars bar

Mars have launched a vegan MilkyWay bar
Mars have launched a vegan MilkyWay bar. Picture: Mars

In one of the most exciting vegan launches of the year, Mars announced that they would be launching dairy-free MilkyWay Magic Stars bars.

They are available in both original and popping candy, and are made extra tasty with the inclusion of ground tiger nuts. 

Magic Stars were a staple of many our our childhoods, so the arrival of a vegan-friendly edition will be welcome news to many.

Both Dairy Free MilkyWay Magic Stars 25g bars are available be available in Asda now for £1.

Vegan cake mixes from LELE'S

LELE's sell an incredible range of vegan cake mixes
LELE's sell an incredible range of vegan cake mixes. Picture: LELE's

Hackney bakery LELE'S have released their very own vegan cake mixes for everyone to enjoy, which come in Vanilla Cupcakes, Chocolate Banana Bread, Chocolate Brownies and Cinnamon Doughnuts flavours.

They're just perfect for anyone wanting to enjoy home-baked treats without the hassle, as all you have to do is add water to the mix.

The mixes are gluten-free, nut-free and dairy-free, and are available to buy in Planet Organic stores, at LELE’S and on its website.

Merchant Gourmet Plant Jars

Merchant Gourmet Plant Jars
Merchant Gourmet Plant Jars. Picture: Merchant Gourmet

Merchant Gourmet are known for their range of delicious quick and easy vegan meals, and their new Plant Jars are no different.

They come in three different flavours - Rich Puy Lentil Bolognese with Porcini Mushroom, Spicy Lentil Chilli with Black Beans & Corn, and Fragrant Lentil Madras Curry with Chickpeas & Squash - which are all packed full of flavour.

You can buy them for £3.50 each at supermarkets nationwide.

Vegan beauty and fashion launches 2021

Brow HQ Skinny Pencil

Brow HQ Skinny Pencil
Brow HQ Skinny Pencil. Picture: Brow HQ

Brow HQ have recently released their skinny pencil with a design allowing the finest hair-stroke and detail.

As well as being vegan friendly and cruelty free, it can be used to create hair-strokes and fluffy brows.

Buy now: £15 from Brow HQ

Herbal Essences Vegan Essence of Life

Herbal Essences Vegan Essence of Life
Herbal Essences Vegan Essence of Life. Picture: Herbal Essences

Herbal Essences' new PETA Vegan and Cruelty Free formula is ‘good for your hair, spirit and planet’.

Their collection includes a hair mask, hair mist and oil concentration which are the perfect antidote to dry, damaged and lifeless hair.

Buy now: Prices starting at £4.50 from Superdrug

Lady Showbiz nail polish

Lady Showbiz nail polish
Lady Showbiz nail polish. Picture: Lady Showbiz

Lady Showbiz has released their top seasonal polishes which are all vegan and cruelty free.

Colours include Pastels, Neutral tones and Sunset Shades perfect for the warmer months.

Buy now: £12.00 from Lady Showbiz

Padded Shaper Bra by Boody

Padded Shaper Bra by Boody
Padded Shaper Bra by Boody. Picture: Boody

Boody’s bra range is made from organically-grown bamboo, making it sustainable, high-quality, comfortable and affordable.

They offer a range of underwear styles for women including these Shaper Bras which are available in sizes XS through to XL.

Buy now: £19.95 from Boody

Trainers by Mercer Amsterdam

Trainers by Mercer Amsterdam
Trainers by Mercer Amsterdam. Picture: Mercer Amsterdam

Mercer Amsterdam has a new lowtop trainer style which are ‘inspired by on-court tennis sneakers from the early 70’s.’

They are made with On-Micro® which is a waterproof and breathable vegan material that reproduces the characteristics of natural cowhide in a microfiber.

Buy now: £195 from Mercer Amsterdam

Serenity Pyjama Set by Fox and Taylor

Serenity Pyjama Set by Fox and Taylor
Serenity Pyjama Set by Fox and Taylor. Picture: Fox & Taylor

Fox and Taylor has a new vegan silk serenity range which includes a high waisted wide leg pyjama pant and matching morning mantra sleep-T in organic cotton.

The eco pyjama set is packaged in a reusable eco cotton bag, making it the perfect gift to yourself or your loved ones.

Buy now: £55.00 from Fox and Taylor

Refillable Deodorant by Wild

Refillable Deodorant by Wild
Refillable Deodorant by Wild. Picture: Wild

Natural deodorant brand Wild comprises a refillable deodorant system with a fresh range of improved scents.

These are all vegan-friendly, eco-friendly and free from nasties such as aluminium salts, parabens and phthalates.

Their limited edition Lemon Meringue scent features top notes of sweet, creamy and biscuity meringue and is cut through by the clean and fresh tang of lemon with a drop of orange blossom.

Buy now: Starting from £5 per refill from Wild

Trending Live Playlists on Global Player: The official Heart app!