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10 April 2019, 16:00 | Updated: 10 April 2019, 16:02
The supermarket will soon launch a non-gendered gingerbread 'person'
In a bid to become more inclusive of genders, Co-op have gotten rid of the traditional gingerbread man and replaced it with a gingerbread person.
The gender-fluid sweet treat is soon to launch in stores across the country as the retailer finishes giving the design all its finishing touches.
And there's more, Co-op want suggestions of what to name the brand new gingerbread person.
The response to the new ungendered baked good hasn't exactly been positive, with many outraged at the banishment of the gingerbread man.
Many have taken to Twitter to express their thoughts on Co-op's decision.
They're actually trying to rename the gingerbread man #gingerbreadperson
— Dan Gilbert (@danjamesgilbert) April 10, 2019
Still can't believe people have complained that it's called a gingerbread man...
— Corey Hunt š (@coreythehunterr) April 10, 2019
Next thing we know it's going to be called a strawberry blonde bread person.
World's going mad.
If you hear someone order a gingerbread person , shoot them a look, tut and shake your head, thus conveying your rage at the stupidity of the world
— Rik Bartholomew (@Rikbartholomew) April 10, 2019
Read more: Less than half of employers narrow the gender pay gap
Between April 10 and May 1 there is an opportunity to put forward any name suggestions, which you can do by signing up here on the Co-op website.
They're after a name that will work all year round for Halloween and Christmas-themed versions of the biscuit and it has to be completely gender neutral.
After all of the names are submitted, Co-op will produce a shortlist and put it up for a public vote.
We vote for Ginger McGingerface.