Holly Willoughby's This Morning outfit today: How to get her blue floral midi dress from Coco Fennell

4 March 2021, 09:48 | Updated: 22 July 2021, 12:23

Where is Holly Willoughby's This Morning outfit from and how much does it cost?

Holly Willoughby is celebrating her last working day of the week with a stunning look on This Morning.

And while the weather is set to get colder this weekend, that hasn't stopped the 40-year-old opting for another summer dress on the show.

The blue floral piece has a square neck and falls elegantly to a tea shape.

It is made out of a moss crepe fabric and also has long sleeves, a gathered bodice and thick waistband.

From designer Coco Fennell, Holly Willoughby's dress costs £149 but unfortunately it is only currently available in sizes 6 and 8.

After the mum-of-three shared a snap of the look on Instagram, one follower wrote: "Perfect Spring Dress 👌"

"Love this dress!! 😍😍," said another, while a third added: "Absolutely stunning xxx".

While Holly has paired the look with staple nude heels from Gianvito Rossi - priced at £535 - we think this piece would also look great with a pair of white trainers.

How long has Holly Willoughby been presenting This Morning?

Following her success as a presenter on Dancing On Ice, Holly was brought in to replace Ferne Britton on This Morning in 2009 alongside Phillip Schofield.

Read More: Inside the glamorous life of Angie Smith, the secret stylist behind Holly Willoughby's iconic fashion choices and £1m M&S line

The pair have been working on the show ever since from Monday to Thursday, while Alison Hammond and Dermott O'Leary now take over on a Friday.

The presenting duo also take the summer school holidays off, as well as half terms and Christmas. While they're away Eamonn Holmes and Ruth Langsford step in.

Holly Willoughby's floral dress is from Coco Fennell
Holly Willoughby's floral dress is from Coco Fennell. Picture: Coco Fennell

What are Holly Willoughby’s style tips?

Speaking after her partnership with M&S, Holly revealed the key to staying so effortlessly stylish."

"I've got to be comfortable," she confessed.

"Gone are the days where I'll put something on and be forever tucking it in or pulling it down. I can't bear that – it drives me bananas. There is not enough time in the day to tuck yourself in 50,000 times."

She also warned her fans ‘not to get hung up on sizes’, explaining: “Sometimes you'll find that even though you're a 12, you'll put on a jumper and it will be cut big and boxy, and you might think ‘I love this, but I'm going to wear it in a 10 or an 8 and then I'm going to tuck it in.’

"So, ignore sizes and just try stuff on: wear it how you want to wear it, not how the size dictates.”

Does Holly Willoughby have any fashion deals?

Holly was unveiled as the face of Marks and Spencer's fashion campaign back in September 2018.

As the retailer’s brand ambassador, she originally picked out a selection of “must-haves” from the autumn collection which went on sale on 27 September that year.

The star was back in summer 2019 with her fifth collection with the brand called 'Holly Loves'.

And she recently shared photos from her brand new autumn 2020 collection, posing by her vegetable patch, while wearing a floral dress and chunky knit cardigan.

Who is Holly Willoughby’s stylist?

Angie Smith is an English celebrity and red carpet stylist and has been in charge of Holly’s style for over three years.

As well as Holly, she also chooses outfits for the likes of Rochelle Humes, Laura Whitmore and Christine Lampard.

Her website reads: "Angie Smith is a trusted and sought-after fashion and celebrity stylist who is known for her clean and timeless style that regularly sees her clients on ‘best dressed’ lists across many media titles."

Opening up about Holly’s changing style, Angie previously told the Daily Mail: "Holly was open to new ideas.

"The main thing I wanted to do was get her into more colour – so we tried everything on and went from there. I remember her saying, 'I’ve had my kids. I just need to change it up.'"